paula costa val | portfolio | copywriter

Nothing in the intellect exists without first appearing in some way in the senses
how can I help you?
Brand concept
Communication strategy
Launch campaign
Website planning
Institutional presentation
Naming
Slogan and tagline
Video script
E-mail marketing
Tone of voice
Content for websites and social networks
Paid media
Planning, writing and creating texts and concepts for advertising campaigns
brands i've worked with
Technology, retail, apparel, government and more. These are some of the clients who have trusted my work.















what i have done
Scripts for videos, blog posts, campaigns, email marketing, social media posts and much more. See a selection below.

FatureMais
The online management system that simplifies your business and increases your profitability.


You can be whatever you want.
The Federal University of Minas Gerais is the way.
Registrations open.
​Happy hour won't wait for you to get home. Neither will other things.
Rexona doesn't abandon you.

Casa Cor MG + Bel Lar
A partnership that suits you (click to see more)
BDMG XXV Minas Economics Award
Not everyone can start with an award on their resume.
SaveEnergy promotional videos
Potti Romã Collectible lingerie
Collection concept, advertising campaign, catalogue and names (click to see more)


Google Workspace
Campaign "This is how you collaborate", with Brazilian comedian Antônio Tabet.
EPO
Institutional video celebrating the company's 29th anniversary.
Terrazzas Tailor-made
Be unique among equals. Your apartment as exclusive as your life demands. (click to see more)

Lavadin Lavanderia
Scripts and production of content for social media.
Google Cloud LATAM Shorts
Scripts for short videos for Google Cloud LATAM account on YouTube


Google Cloud Chef GenIAl
Tik Tok ads for the series of videos about Google Cloud's clients that use the company's AI tools.

Google Cloud and Google Workspace
Posts for social media, including the image/video script and the copy. This post was done to promote StartITup, a Google Cloud programme for startups.
about me
I'm Paula, a copywriter who loves a good story.
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If you're looking for someone to bring your ideas to life, you can definitely count on me! But don't be fooled, in addition to writing texts that sell, I'm also an expert at creating captions for photos of my dogs and discussing the best books of all time (War and Peace, for now, is at the top of the list).
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Oh, and if you offer me a coffee and a good chat about movies, music or literature, you've already caught my attention, huh?
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call me